A complete B2B pipeline.
Built, managed, optimised.
You just take the calls.
In 90 days I build your full inbound and outbound system from the ground up. Then I keep it running every month. The infrastructure, the outreach, the content — all of it done for you.
Sound familiar?
Most B2B owners are brilliant at what they do.
Terrible at making sure new clients can find them.
Not because they're not capable. Because nobody ever built them a system that actually works.
The pipeline is running on referrals
Word of mouth is great. Until a key account goes elsewhere and the phone goes quiet. You know it's not a strategy. You just haven't had time to fix it.
BD happens when there's a spare minute
Which is never. You're delivering, firefighting, invoicing. Lead generation keeps getting pushed. The business stays reactive.
You've tried agencies. Got a dashboard.
Retainer signed. Impressive deck. Three months later: impressions, reach, and engagement. Still no qualified calls in the calendar.
DIY falls apart every time
You start strong. A LinkedIn sprint here, some cold emails there. Then delivery takes over and it all stops. Not because you're lazy. Because it needs a system, not willpower.
You're the marketing team
You're making decisions you're not qualified to make, on channels you don't have time to learn, with a budget you can't afford to waste.
Even when something works, it stalls
The list runs dry. The content goes stale. The ads get switched off. Without someone keeping the engine fuelled, it idles.
Free tool
Not sure how big your gap is?
Find out in 2 minutes.
Answer 4 quick questions and see exactly how many qualified conversations you need every month to hit your revenue target — and what the gap is currently costing you.
Calculate my pipeline gapFree. No email required.
Conversations needed
per month to hit your target
Your current gap
vs where you need to be
Revenue left on the table
every year you wait
The model
The engine always needs fuel.
Without it, you just have the vehicle.
We build the engine
In 90 days I build the complete infrastructure from scratch. CRM configured. Outbound sequences written and running. Lead magnet and landing page live. Email nurture automated. LinkedIn presence optimised. Everything set up, connected, and tested. On day 90 you own the whole thing outright.
We keep it running
I keep the system active every month. New prospects added to the outbound list. Content published and building authority. Paid ads managed and tested. Conversion rates analysed and improved. You get a monthly report showing exactly what ran, what changed, and what's next.
It gets better every month
A system that's been running for 12 months is fundamentally better than one that just went live. More content indexed. A larger warm audience. Outreach sequences refined. The asset compounds in value the longer it runs — and it was yours from day one.
What gets built
Everything that gets built.
Inbound and outbound, connected end to end.
Most agencies do one or the other and call it done. This builds both tracks together — so the system is working from every angle from day one.
Inbound — they find you
- Lead magnet
- Landing page
- Email sequences
- LinkedIn & content
- SEO & content
- Paid ads
Outbound — you find them
- 250 qualified prospects
- LinkedIn outreach
- Cold email sequences
- Follow-up automation
- CRM & pipeline
Qualified calls in your calendar
Every month. Automatically.
What's included
Everything. Done for you.
Not a managed service you rent forever. A system you own, built end to end, then kept fuelled so it compounds.
The Build
90-day build.
- Ideal customer profile defined and built into every part of the system.
- Offer positioning refined so your messaging speaks to the right buyer, not everyone.
- CRM configured and pipeline stages set up. Full visibility from day one.
- Tracking in place from the start. Every channel measured, every lead accounted for.
- Lead magnet built and live — designed to turn cold visitors into warm contacts.
Every asset, sequence, and system is yours to keep, regardless of what happens after day 90.
The Fuel
Monthly. No lock-in.
- Monthly content published — SEO articles, LinkedIn posts, or both. Agreed upfront.
- New qualified target accounts added to the outreach list every month.
- Outbound sequences running every week, consistently reaching new prospects.
- Conversion rate optimisation — iterative improvements each month based on real data.
- Paid ads managed and sending qualified traffic to pages built to convert them.
Ad spend is separate, budget agreed with you upfront. Cancel any month with 30 days' notice.
The guarantee
Three layers of risk reversal.
The risk of saying yes should feel smaller than the risk of doing nothing. Here's how that works in practice.
The Delivery Guarantee
Built and live in 90 days or you don't pay for the final month. No extensions, no excuses. The deadline is the commitment.
The Spotify Clause
Cancel The Fuel any month with 30 days' notice. No penalty, no contract, no lost assets. Walk away whenever it stops making sense.
The Ownership Guarantee
On day 90 every asset, sequence, and automation transfers to you. The system runs forever. With or without me.
Three guarantees. No lock-in. Everything you build is yours.
The only question is whether you're ready to stop flying blind.
Who's building this
One person. All the work.
No middlemen.
I'm Gareth Wray. I've spent over a decade working inside businesses that were genuinely good at lead generation: call centres, sales rooms, live campaigns. I know what a full pipeline looks like from the inside and what it takes to build one from scratch.
For the past 5 years I've been deep in specialist digital marketing training, studying, applying, and building the systems that actually work in modern B2B. That's what The Pipeline Engine is built from. Not theory. Real methods tested in real businesses.
If you run a B2B business with a proper service to deliver, a real sales cycle, and you're tired of flying blind on pipeline. This is built for you. Industry doesn't matter as much as the situation does. If Mark's story sounds familiar, we should talk.
Questions
Straight answers.
Ready to stop relying on referrals?
Let's build your pipeline.
Book a free 30-minute discovery call. We'll look at where your pipeline is, where it needs to be, and whether The Pipeline Engine is the right fit to get it there.
What to expect on the call
- 30 minutes. That's it.
- Honest conversation about your pipeline situation
- No pitch, no pressure. If it's not a fit, I'll tell you.
- If it is a fit, we talk next steps. No commitment required.
You're booking directly with Gareth
Maximum 5 clients at any time. Spots are limited by design, not by marketing.